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Basic marketing : a marketing strategy planning approach /

by Perreault, William D; Cannon, Joseph P; McCarthy, E. Jerome.
Material type: materialTypeLabelBookPublisher: New York, NY : McGraw-Hill Irwin, 2014Edition: 19. bs.Description: xxxix, 725 s. : ill. ; 27.5 cm.ISBN: 9781259060762.Subject(s): Pazarlama yönetimi
List(s) this item appears in: İşletme, Pazarlama ve Örgütsel Yönetim yeni kitapları
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Item type Location Collection Call number Copy number Status Date due Barcode
Kitap Kitap Book Cart Non Fiction HF 5415.13 .P47 2014 (Browse shelf) c.1 Checked out 06/06/2018 43626

"This international student edition is for use outside the U.S." -- kapak.

Includes index.

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