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Bütünleşik reklam, tutundurma ve pazarlama iletişimi = Integrated advertising, promotion, and marketing communications /

by Clow, Kenneth E; Baack, Donald; Öztürk, Gülay [çeviri editörü.].
Material type: materialTypeLabelBookPublisher: İstanbul : Nobel Yayıncılık, 2016Description: xxii, 476 s. : rnk. res. ; 27 cm.ISBN: 9786053203971.Subject(s): İletişim, Pazarlamada | Communication in marketing | Reklamcılık | Advertising
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Item type Location Collection Call number Copy number Status Date due Barcode
Kitap Kitap Book Cart Non Fiction HF 5415.123 .C5819 2016 (Browse shelf) k.2 Checked out 07/03/2018 41544

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